THE CHALLENGE

 

Electricity Company of Ghana is a limited liability Company wholly owned by the Government of Ghana and operating under the Ministry of Energy (ME). The Company was incorporated under the Companies Code, 1963 in February 1997. The company’s current mark was created in 1967 and no iterations have been to it since then. 

 Current Mark

ECG_CL.jpg

 Current Mark Application

THE SOLUTION

 

The goal for this project was to address all the issues with the company’s mark in a presentation to the client while proposing a new one that represents their values and elevates the company’s identity. 

Process Book

 New Mark

Advertisement

Transportation

Stationery

Workers Lanyard

Protective Gear

Merchandise

App Design (UX/UI)

Additional Deliverables

Proposal Book

THE WORK

 

+ Brand Identity Design and Development
+ Proposal Book
+ UX/ UI Design

Illustrator, Photoshop, InDesign, XD

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